Encouraging Western Australians to own their impact

Own Your Impact is a campaign led by the WA Government to support households and industry to reduce waste.

What we did

We worked closely with award-winning PR agency Mills Wilson to design and develop a content driven and interactive campaign website.

How we did it

  • Iterating the website design to support the new branding
  • Developed interactive tools to encourage and teach people about waste
  • Presented the content in creative ways to support the brand and make it easy to take in